Donna Kang
Graphic Designer

︎ About / Contact

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©2021 Donna Kang

Donna Kang 
Graphic Designer
︎ About / Contact

Year: 2018
Brand Identity, Packaging,
Art Direction, 3D Design

Collaborated with
photographer Daniel Roman

The assignment was to create a hypothetical line of cosmetics for Big Bud Press, a fast-growing Los Angeles based label specializing in everyday goods that are unisex and size-inclusive. They believe that size and color options should be plentiful, affordable, and ethically made.

Makeup should be a joyful and creative part of your routine. The overall concept was makeup that children drew while playing with crayons, which inspired the name ‘Sandbox,’ the children’s playground. The form of makeup was inspired by the colorful block-building games that children play with. By designing bold and clever makeup essentials we hope to create a playful interaction between our makeup and the user. Everyone’s living for the magical color and rainbow looks. SANDBOX is a great way for us to see what you guys want from us- Which colors you like best. This project includes brand identity, packaging, art direction, product design, and social content.